When I worked as a web developer at Hudson Digital Group, the website had a good design, but needed some fresh and updated elements. It also needed conversion rate optimization (CRO) and some UI/UX work. Using WordPress and Avada, I gave the site a refresh and optimized the page title bars on several key pages for CRO & UI/UX. Visit the live url

When I worked as a web developer at Hudson Digital Group, Heaven Scent Beauty came to us in need of a new ecommerce website. Their previous site was inaccessible and they needed to start from scratch, setting up a fresh WooCommerce area with calculated shipping. Using WordPress and Avada, we brought their vision of a fresh and vibrant beauty product website to life. Visit the live url Step 1 We selected an Avada theme and filled it with stock photos, along with the color scheme and fonts from the business logo. Step 2 We got together a list of products and pricing to put on the website, then uploaded it all into WooCommerce. Step 3 We set up the cart functionality, including a weight based shipping option. Step 4 – Landing Page The client wanted a landing page for their child brand, “Cracklin’ Embers,” that was integrated with the parent site. We designed this page with a separate header and footer custom to the Cracklin’ Embers logo and products.

When I worked as a web developer at Hudson Digital Group, C3Workplace came to us in need of a website refresh. Their previous site was difficult to navigate and didn’t really communicate what their business was all about. Using Figma, WordPress, and Avada, we brought their vision of a clean, workspace-themed website to life. Visit the live url AfterBefore Step 1 We created a mockup design using Figma, incorporating the bright aquamarine, yellow, and orange colors and clean font design from the logo. Note: Some of the original design elements had to be adapted based on the limitations of Avada. Step 2 Based on client feedback, we updated the homepage design to showcase the three main lines of business C3Workplace offers: office space for rent, virtual business support, and education & events. Step 3 We recreated all of the service pages on the site, incorporating a fun “sticky note” design for the page title bar in keeping with the workspace theme. Step 4 – Interactive Elements https://haleydespard.com/wp-content/uploads/2023/10/Home-C3Workplace_-Connect-_-Collaborate-_-Community-_-Office-Space-for-Rent-NJ-_-Professional-Networking-Events-NJ-_-Virtual-Business-Support-NJ.mp4https://haleydespard.com/wp-content/uploads/2023/10/Virtual-Bookkeeping-Service-_-C3Workplace-_-Bookkeeping-Virtual-Assistant-_-Best-Virtual-Bookkeeping-Services-_-Top-Virtual-Bookkeeping-Companies.mp4